After getting the content to work in a follow fit for editorial print distribution, the challenge of transferring it onto Dazed's online platform was not to hard. The digital subscription version of the editorial would be exactly the same as the print version, only featured online.
Using the Dazed article template to reconstruct the web:
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| Initial mock up- what the audience will see when they click onto Dazed. |
Two different layouts depending on which initial image. The collage aspect links to more of a younger, modern audience, and so may be more useful when it comes to social media potential and sharability. Furthermore, when trying to change opinions and perhaps encourage a more conscious consumer, we need to target perceptions which can be changed- not those set in their ways, suggesting that may be the most viable route. However, as the abstract nature of the collage is so fiercely clean and digital, I am worried the viewer will not feel a coherent through throughout the editorial and visual language.
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